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Articles in Category: Website Design

10 ways to make your website more successful

10 ways to make your website more successful

This blog post is part of our series on how to create a successful business website. If you followed our advise, then by now you have a website up and running that looks great, has great sales copy and can gain the trust of your visitors. It also has powerful calls to action that tell your visitors what to do once they land on your site, meaning that you can capture leads and start a permission based marketing campaign (because your users signed up for this!). Today, we’ll be looking at how you can make your site even more successful.

Web Design For Conversion: Creating a Marketing Funnel For Your Website

Web Design For Conversion: Creating a Marketing Funnel For Your Website

Welcome to our series on how to build an effective business website. If you’ve gone through our previous articles, then by now you have a professional looking website, created great content that is based on what you know interests your target audience and implemented valuable techniques to gain trust in your website. Today, we’ll take it a step further and discuss creating a marketing funnel for your website to convert your visitors into customers.

How To Build Trust in Your Brand Through Web Design

The Road to a Successful Business

How To Build Trust in Your Brand Through Web Design

Welcome to the next in our series on how to create a successful business website. So far you have defined your target audience, bought a domain name, hired a web designer and started creating effective web content or sales copy.

But doing all these things isn't your only concern. If you want your visitors to interact with you, buy products or services, or make donations - one essential component is gaining their trust. How you gain that trust on a website is the crux of this discussion.

Choosing the Right Colors for Your Website

To Set the Right Mood

Choosing the Right Colors for Your Website

Colors influence your visitors

When deciding on a design for your website, two challenges arise:

  1. Choosing a layout
  2. And choosing a color scheme for your website

When you start thinking about how you want your website to look and how you want it to behave, it is best to do a search online and find other websites that you like. Bookmark these sites and make notes of the specific elements that attracted you to the site. Don’t worry too much about looking too similar, during the design process, your website will start looking distinctively different from all the other sites out there.