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Why Small Business Owners Should Have Insurance to Protect Against Liability

Why Small Business Owners Should Have Insurance to Protect Against Liability

Protecting a business against liability in the event of a lawsuit is essential. Every year, thousands of lawsuits are filed against businesses for a range of reasons. These lawsuits have the potential to deplete the entire savings that a business has built up over the years. One lawsuit may be all it takes to send a business into bankruptcy. Having business insurance not only protects small business owners from certain lawsuits, but it also provides other benefits too. It allows a business to repair damaged equipment at no cost. It can protect stored information on computer systems. As a disclaimer, this article is only intended to provide a general overview of the ways that business insurance helps business owners avoid liability in the court room. This article is not intended to be taken as professional legal advice, and small business owners should meet with a business lawyer if they have additional questions.

Smart Ways to Use Tumblr

Attract a Larger Customer Base for Your Small Business

Smart Ways to Use Tumblr

Just this past year, Tumblr hit a record of 16 billion pageviews for the month. This shows that people are attracted to this website, and your business can benefit from this attraction. Tumblr is a very popular micro-blogging website, and it can help your business put some much needed fresh content out onto the web. It differs from traditional blogging websites like WordPress and Blogger, because users usually feature small snippets of information with videos or audio recordings. To begin using Tumblr to promote your business, here are some tips that you can keep in mind.

Ways to love your customers on Valentine's day

Ways to love your customers on Valentine's day

A Nation of Holidays

We are a nation of people who enjoy holidays. Whether it is the big season at the end of the year, or those special occasions sprinkled throughout the months, nearly everyone appreciates the chance to lighten up and take a deep breath.

Even those skeptics and humbugs that occasionally grumble usually get into the spirit of the day and are glad they do. Any special day is an opportunity to catch your customer in a more open frame of mind. There is the chance to stand out from the clutter and join with them in the celebration. Rather than being crass and coming across as grasping for one more chance to sell them something, give the sense that you are enjoying the opportunity to share in a special day.

SEO: The Basics of Ranking Well

SEO: The Basics of Ranking Well

We get a lot of questions on how you can rank well in the search engines. This is a vast topic matter that will be extensively discussed in our blog. For now, we just wanted to give our audience some quick pointers about the essential components of an SEO strategy.