Old cigarette commercial
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Uploaded By: Stephen J Oloughlin . Added on: 26 March 2010.
In this video:
Old ad for Salem cigarettes. Creative brief: Convince our target market that when you inhale our cigarette, you're actually increasing the amount of fresh air entering your lungs. Be sure to use the new tag line developed by those four focus groups. Also, the client likes rope swings. Script on my desk by 5:00. LolMore