I guess in some cases a bit of suggestive text could be a positive thing, maybe in the same sense as subliminal advertising, although some of these aren't very subliminal.

that therapist finder one, has been doing the rounds for several years... you can't buy that kind of exposure.

on the other hand stav..I was also thinking...people might be clicking on the site just for the fun of it...but is it being actually used essentially for the purpose of finding a therapist....I mean the site might have great footfall but what about the business...is it not being seen in a bad light because of that site...

but if you are making money based on clicks to your website, you won't really care much... lol..

No such thing as bad publicity..

Reminds me of the old SNL Jeopardy sketches.

"I'll take SWORDS for $500 Alex."
"You Mean S-Words, Sean."

"The Rapist, for $300 Alex"
"You mean Therapists, Sean"

The one that says "KidsExchange" really cracks me up! What kind of a business or facility is this, anyway?